sections

Publicity

Read the language and images used to announce entertainment and invite attention.

How to Read a Press Kit Without Mistaking Promotion for Context

Learn how to read a press kit, trace its credits and materials, and use its information without letting promotional…

Nov 3, 20265 min read

Red carpet images can turn a brief arrival into a larger story. Learn to read poses, framing, captions, and visual…

Oct 25, 20265 min read